Art Direction, Design

IM’s 2023 annual report was promoted on social media and email. In our social media campaign, we focused on graphics that showcased the annual report’s cover, inside pages, quotes, and statistics straight from the report. 

GOALS

• Promote IM’s new annual report
• Encourage clicks to the annual report landing page where a downloadable PDF and flip book is available
• Focus on quotes and inside pages from the annual report

ADDITIONAL PROJECTS

• Annual Report art dirction
• Annual Report cover design
• Annual Report landing page
• Annual Report PDF accessibillity audit