Art Direction, Design, Marketing Management

Illustrative Mathematics® (IM) is a non-profit organization offering free access to quality math curriculum and resources for students in K–12 grades. 

In addition to designing the corporate website, I have also designed and managed the IM Certified blog, which has a subscription list of over 10,000 and is viewed by over 180,000 unique visitors annually.

GOALS

• Create a strong recognizable brand within the K–12 Edtech industry
• Showcase the IM curriculum and professional learning offerings
• Direct the audience to our IM Certfied® partners for curriculum adoption

ADDITIONAL PROJECTS

• Content marketing
• IM Curriculum logo design
• Social media
• IM Professional Learning website
• Event Banners and supporting event materials